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This is why you need to focus on your corporate culture
The corporate culture of your company is essential for your company’s performance.
A strong corporate culture:
• Carries the true values of your organisation.
• Prevents your best people from leaving on a rainy day.
• Saves you a lot of money.
• Is a cornerstone in your branding.
• Enables you to change your organisation without loosing momentum
Developing a corporate culture that supports your strategy is a complex task
You cannot just define your corporate culture and then expect your organisation to follow it. Even if you do nothing a corporate culture will grow out.
Culture is an emergent property of any complex (social) system. Therefore, the levers that are used to change systems, may be used to change a system's culture.
In order to develop a corporate culture that supports your strategy you need to adjust the levers around it.